Stay in The Know with Sheridan St.

Good process drives good results… It is something that Sharran shared with me a few years back that rings true today.  My client Adam recently sent me a message about his advertising results so far in our paid ads mastermind. We have gone extremely tactical and have helped him drastically reduce his lead cost and…

You can either have more time or more money. Some agents have more time than they do money. But many agents have money that they should invest into income producing activities like hiring an ISA. Simply put, when our clients commit to the process they win.  Attached are two wins today from our client Mike…

My client Adam was able to set his first automated appointment in our new paid ads mastermind. Last week on our session we worked on the copy for his Facebook webinar and book funnel and were able to cut his lead costs in half, while driving up quality by adding 2 qualifying questions… Everything in…

In this episode, we sat down with Dan O’Neil, a successful real estate agent and coach, to talk about the importance of tracking and measuring in real estate sales. He advises tracking everything, including the number of calls you make, leads you generate, and appointments you set. By tracking your results, you can identify what’s…

Mastery in any profession requires 3 things 1. Time 2. Skill 3. Volume  Our inside sales agents practice every single day and they role-play with our assistant call center manager. They work on overcoming objections, using tone fluctuations and cadence of conversation. Now when you introduce a new script or lead source that requires some…

In this episode, Vikram and I engage in a thought-provoking and insightful discussion about the role of real estate professionals as advisors and the importance of providing exceptional customer service.  Throughout the episode, we touch on key strategies for helping clients make informed decisions, particularly in a market filled with both pain and opportunity.  Overall,…

One of the biggest misconceptions in the real estate space is that you should “just post more content and focus on brand” I know agents that “post content” or “have built a website” or that are “focused on building brand”…  but have only sold 1 home this year. After working with some of the largest…

In this podcast episode, we interviewed Bob Gauvreau, a CPA who has a podcast and a brand. We discussed how Bob has become so successful in his business, and how other real estate agents can save money in a tough market. Bob also shared his thoughts on the importance of digital courses for real estate…

In 2018 I had a massive tax bill that I didn’t know how I was going to pay. To top it off, I didn’t get paid by the business for over 6 months… I needed to find a way out of my current circumstance. ❌ I had no advertising skills ❌ I didn’t understand Facebook…

This post is for you if you have over 2000 leads in your database… Here are some cold hard stats based on the industry. 1. 2,000 opt-in leads over 3 – 6 months of nurture at a 2% conversion (we have seen higher), but is 40 conversations that we could produce. And we produce about…